1. Brand Interpretation:

Joacii is taken meaning from Chinese words: international commerce, prosperous and developed, bring beauty to the world. We adhere to the business philosophy of “excellent quality, first-class fashion taste, service first and win-win relationship”. From 4 aspects - customer, service, speed, value - to run the company.

2. Brand Vision:

Combining technology and crafts, to do centennial enterprise.

3. Corporate Mission:

Being fashion pioneer, creating value continuously and making contribute to the beautiful world.

4. Corporate Value:

Customer First, Honesty, Innovation, Gratitude

5. Corporate Philosophy:

Excellent Quality, First-Class Fashion Taste, Service First, and Win-Win Relationship