Choose jewelry, brand, material, style, which one is important?

When you see the topic, everyone will be surprised. Isn't the brand a guarantee of quality? Maybe it is true for other man-made industrial products, but in the field of jewelry, finish! all! Do not! Yes! One! Back! thing! There are two differences: First of all, jewelry is a masterpiece of nature. When you see the topic, everyone will be surprised. Isn't the brand a guarantee of quality? Maybe it is true for other man-made industrial products, but in the field of jewelry, finish! all! Do not! Yes! One! Back! thing! There are two differences: firstly, jewelry is a masterpiece of nature, and the quality can only be selected, and cannot be controlled; secondly, the added value of the tall jewelry brand is mostly reflected in the design of the same tall luxury jewelry, luxury jewelry means high price (At least 7 digits), suitable for red carpet, high premium.　　　　 is not the luxury of today's jewelry, in two respects, the first material value, the second brand premium. Valuable materials such as diamond, red sapphire, emerald, cat's eye, opal, spinel, emerald, and Hetian jade, will inevitably make everyone greedy.　　　　 Of course, if you wear high-end gemstones and the brand is an international brand, it is naturally the choice of the local tyrants. And low-grade materials have no brand value, and indeed few people choose. So the question is: low-grade material + big brand, or high-end material + no brand, how do you choose?　　　　 Many new players of jewelry will indeed encounter this problem. They want to buy some jewelry, but what to buy? Where can I buy it? Generally speaking, the easiest way is to start buying from the common brands around, those that are well known to passers-by. The ones that are out of control, the more they buy, the more advanced they are. From Chow Tai Fook to Tiffany, from Cartier to Bulgari, Van Cleef u0026 Arpels and Shangmei are more financially rich. At first, everyone would really fancy what the brand is. When you walk into a specialty store, you feel that everything in it is tall. But after playing for a while, I soon discovered that the entry model with diamonds was not very valuable, and the lady in the nightclub and the little girl in the grocery store also wore the same popular Taobao models. Try to take a magazine with a high-end product of a certain international brand and ask in a specialty store. The waiter's answer was 'We don't have any counters in China. You need to go to the main store of Place Vendôme in Paris to buy or make a special appointment for you.　　　　 brand jewelry has its advantages: historical inheritance, deeply rooted design, craftsmanship, endorsement of the world's top stars, coupled with perfect sales channels and marketing models, it is not difficult to be sought after. However, after the 1970s, a large number of jewelry brands with a long history have been acquired by commercial groups. With the sole purpose of making money, the works that truly inherit the glorious art of these top brands have been reduced to the front page of the magazine and reduced to the Place Vendome in Paris. Flagship store', and ordinary consumers can buy it, and the most proud product of the commercial group is our so-called'starter series', spiral ring, spring ring, four-leaf clover made of the cheapest material, with overwhelming publicity, with ten Selling at a price that is twenty times the cost. This product has two advantages. First, it is very profitable and most people can afford it. Second, it avoids the limitation of materials and can be unlimited. Copy. Just imagine, can the unburned rubies and cornflowers be copied infinitely? The answer is no, no matter how powerful it is, the size and quality of each piece is difficult to be uniform, so how can my 10,000 stores around the world be balanced? For discerning and powerful buyers, such as royals, movie stars, and chaebol families, they will not consider the entry-level series of big-name jewelry, because there are custom jewelry to choose from, and you can see the true nature of these custom jewelry. There are only a handful of people in the world, and what matches this is their purchasing power. Just like the one-billion dollar necklace mentioned at the beginning, it was said that it was bought by the owner of Shanxi Coal. Such high-end jewelry is hidden in every corner of the world and beside you. A small number of Chinese people have been wealthy for some time. More and more people have begun to appreciate jewelry, clarify the value of jewelry, and are not satisfied with the'beginner' 'In pursuit of a more impressive collection. This kind of collection level is also found in international big names and small private shops. Jewelry is such a strange industry. Don’t look down on jewelry processing shops like jewelry inlays. The actual diamonds, gems, and materials are the same. Jewelry consumers have chosen customization. If you buy finished products, the brand premium is quite high. Since the stone materials are all the same, why not choose customization?　　 The above is the information about jewelry summarized by the author for you. The information comes from the Internet. If there is anything wrong, please understand. If you need to set, please pay attention to the official website of jewelry inlay. Jewelry inlay is waiting for your inquiry!