How to do a good job analysis of the business circle in the selection of light brand

Generally speaking, after choosing a good light brand, you will start to choose a location. The quality of the location will directly affect whether the silver jewelry store can operate successfully in the future. Choosing a good store location is more difficult than finding a good silver jewelry brand. Site selection is not a simple matter. In addition to analyzing the local passenger flow, it is necessary to make preparations for site selection such as analysis of the business district environment. Regarding the location of the silver jewelry store, Mr. Zheng also summarized a few points, hoping to give some suggestions to entrepreneurs who later joined the silver jewelry brand store. One is to query and analyze the traffic around the target store. Passenger flow is the fundamental element in determining the turnover of silver jewelry stores. Understanding the passenger flow and the positioning market to which the passenger flow belongs together. Eliminating the real passenger flow that cannot become consumers is the first element to be considered when selecting a store location. The second is the analysis of the business district environment. The business district environment is the surrounding commercial equipment and corresponding supporting equipment, such as restaurants and entertainment venues. Modern commerce is increasingly becoming a one-stop shopping form of consumption, and the surrounding environment that matches the business content can bring a large number of potential customers. Store locations of silver jewelry brands should gather and investigate nearby silver jewelry specialty stores, branded women's clothing, or small jewelry, cosmetics brand stores and other women's locations where women gather. The gathering places of these stores will definitely bring a lot of money in the future. Of consumers. In addition, the light goods franchisee Mr. Zheng also reminded that after choosing the ideal silver jewelry brand store location, he should also pay attention to the rent when negotiating lease. When renting a store, you should collect information from multiple parties, make horizontal comparisons, and make a reasonable choice; secondly, choose a location with a long-term perspective. Usually, the price of properties in sophisticated business districts is quite high, and those that are developing have potential More economical stores can often be found in the area. In this case, signing a long-term lease contract with the owner is quite beneficial for its long-term development. Finally, there is the analysis of the surrounding competitions. In fact, competitions are not necessarily disadvantageous elements. The competitions divide the market together, and also make the market planning. The planning effect can increase visibility and bring more consumers. In the business circle, if there is a misalignment between the operation content of the rivals of the silver jewelry brand competition and their own, this type of competition is not a real influence factor. On the contrary, it needs to be considered before making a decision. Operating a good silver jewelry store, choosing a good silver jewelry brand, and choosing the right store address is the key to successful operation. Therefore, investors should make adequate preliminary work before making a decision. Previous page: How to choose a brand for sterling silver jewelry