The World Gold Council once found in a market survey that the purchase rate of men's gold jewellery was 27%, and 30% of them were bought for their own use, but the market potential is not small. In another men's forum survey, it was also found that every man owns one or two gold ornaments. They believe that as long as the World Gold Council has found in a market survey that the purchase rate of men's gold jewelry is 27%, and 30% of them are bought for their own use, the market potential is not small. In another men's forum survey, it was also found that every man owns one or two gold ornaments. They think that as long as the gold jewellery escapes the traditional design concept and is masculine, they will buy it, but there is a lack of fashionable and novel design products on the market. In recent years, with the industry’s innovation in designing gold jewelry exclusively for men, men's gold jewelry has no ambition to stick to the previous simple design style, which fully demonstrates the true colors of men of different ages. Previous: Tips for purchasing high-end gold jewelry Next: Purchasing gold according to investment characteristics